Top 10 global social media trends to watch out for in 2022

TikTok will take over social media, leaving other platforms to adapt

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Social ads will develop, as cookies get crunched

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Social selling will simplify the customer journey

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Post-pandemic content will shape up to consumer needs

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Omnichannel engagement will change the way consumers engage with social media

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Maturing influencer marketing will finally come of age

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Brands will lead in social media decentralization

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Metaverses will be the next consumer connection

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Brand inclusivity will be brand critical

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Communities will develop, and take control

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