Binance recently signed a deal with the most followed person on TikTok, Khaby Lame as Brand Ambassador. This partnership will promote the exchange and offer education about cryptocurrencies.
In the bear market, Binance wants to have a majority in crypto by securing deals and launching new features. To do this, they have secured deals and launched new features to attract their customers.
Cryptocurrency exchange Binance signs Khaby Lame as Brand Ambassador
The partnership between Khaby Lame and Binance will help the exchange promote Web 3.0 and crypto with a TikTok audience.
Khaby Lame will teach his 142 million followers about blockchain and Web 3. Besides working on these, he’ll also work with Binance on some exclusive non-fungible projects.
Khaby Lame said that he was interested in the Web3 world and quickly entered a partnership with Binance. His signature style will make it easy for his audience to understand complex concepts in a fun way.
Impressively, Khaby Lame is now the most followed person on TikTok after reaching 142.8 million followers. He also has a solid presence on Instagram, with 78 million followers.
Binance has partnered with Cristiano Ronaldo as well
Binance’s performance has been stellar, even during the crypto winter. At the peak of the crash, Binance announced their hiring for 2000 positions when Bitcoin dropped below $18K. Contrasting with Coinbase, Gemini and Crypto.com who were all laying off staff, Binance was planning to hire aggressively in spite of a harsh market.
Binance recently announced a partnership with soccer star Cristiano Ronaldo. The partnership will see Ronaldo promote NFTs.
Ronaldo has 459 million followers on Instagram. He is the most followed person on the social media network. With this multi-year deal, he will be sharing exclusive digital assets with his fans through Binance by the end of 2019.
